Unicorn Index inconsistent
Unicorns Club
Hi Diogo, thanks for pointing this out — happy to clarify!
The Unicorn Index is a live, dynamic score that reflects your startup’s performance relative to others on the platform. It changes as:
• new startups join,
• others update their KPIs or pitch materials,
• or your own data becomes outdated.
Learn more https://unicorns.club/what-is-the-unicorn-index-a-scoring-system-for-early-stage-startups
So drops or changes in rank don’t mean your startup is doing worse — just that the ecosystem is moving.
That said — a score of 33 is still very strong. To give you a sense: Unicorns Club itself (yes, our own startup!) currently has a score of 33 — and reaching that level isn’t easy anymore. So your team is clearly doing something right 🚀
The recent drop from 80+ to 33 could be due to:
• outdated KPIs or missing traction updates,
• changes in profile completeness (e.g. pitch deck removed or missing team info),
• or high-performing startups joining recently and shifting the distribution curve.
✅ We recommend checking your KPI section and making sure everything is up to date.
Let us know if you’d like us to review your profile manually — we’re happy to help!
Thanks for helping us improve the platform and keep it transparent 🙌
— Team Unicorns Club